Video Testimonials & Case Studies for AEO / SEO
Pick the client. We do the rest.
You've got customers who'd rave about you if you just asked. You won't ask, because asking is awkward, scheduling is a pain, and editing video is somebody else's job. So the proof never gets made and your site keeps running on logo walls and stock testimonials nobody believes.
We fix that. You point. We handle the outreach, the interview, the edit, the case study. Three weeks later you've got proof you can plug into sales calls, your homepage, and the AI tools your prospects are searching on.
Why this is sitting on your to-do list and not getting done
You already know testimonials work. That's not the problem. The problem is the three things sitting between you and a finished one.
Asking your client feels weird.
They're busy. You don't want to be the guy who shows up asking for favors. So you wait for the perfect moment that never comes. We do the asking. Your name stays clean.
Scheduling and prepping a stranger on camera is its own job.
Most people freeze on Zoom. Our job is to get a real conversation out of them in 30 minutes flat. They walk away thinking it was fun. You get the footage.
Editing eats a weekend you don't have.
Even if you got the interview, you'd sit on the file for two months. We edit, cut, transcribe, write the case study, and ship it back ready to use everywhere.
One interview. One ask. Three weeks. A library of proof you can keep using until your next rebrand.
Video Assets
video testimonial
A real customer, in their own words, on camera. 2-3 minutes of proof you can't fake.
2 social clips
Short cuts from the interview, ready to post on LinkedIn, Instagram, or wherever your audience lives.
Full transcript
Every word from the interview, searchable and reusable.
Pull quotes
The best one-liners from the conversation, ready for your homepage, proposals, and email signature.
Written Assets
written case study
Problem, solution, results, with clarity and optimized for your website, Google, and AI search.
Email version
Share your story via email. We'll provide the text for you.
SEO + AI visibility
Schema markup and structured content so AI tools like ChatGPT and Google can reference your results.
Everything in Video Assets, plus:
The best one-liners from the conversation, ready for your homepage, proposals, and email signature.
One interview. A dozen assets.
One conversation becomes everything you need to prove your value.
1. video testimonials
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2. Written Case Study - Landing Page or PDF
4. pull quotes
Also included in every project
- We do full coordination- We handle outreach, scheduling, prep, and the interview with the client so you don't have to get involved. The idea that we complete everything with client and only return to you once the project is completed.
- Proof Playbook- A guide showing you every way to repurpose your proof across channels
- SEO + AI visibility- Schema markup so AI tools can reference your results
- Ready-to-post social content- 2 LinkedIn/social posts with captions built from the interview
- Zero homework for you- Point us to your happiest client and we handle everything
Great Companies deserve proof
Most businesses do incredible work — and have nothing to show for it online. No testimonials. No case studies. No social proof.
That's the problem Mike Miello and Myles Butler set out to fix.
Mike brings 12+ years of web strategy. Myles specializes in pulling real stories out of real customers. Together, they run the interviews, handle the video production, write the case study, cut the social clips, and deliver everything ready to use.
You just point them to your happiest client.
How it all works
Simple. Fast. Zero homework.
30-Minute Strategy Call
We learn about your business, pick the right customer to feature, and align on the story. You tell us what you'd love to hear your client say. We draft the interview questions. You walk away. We handle everything from here.
Customer Interview
We reach out to your customer, schedule the call, and prep them. We run a relaxed 20-30 minute video online interview. No scripts, just real conversation. All they need is a laptop with a webcam and a quiet room.
Production + Writing
Video editing: polished testimonial + 2 social clips. Pull quotes extracted and formatted. For Full Proof clients: written case study drafted, social posts written, SEO + schema markup applied.
Done
We send you everything for review. Revisions until you're happy. Final delivery: all assets ready to use everywhere, immediately.
packages
Two options. Both start with a real customer interview on camera. Pick the level of proof you need.
THE TESTIMONIAL
Video testimonial + social clips + pull quotes
- Polished 2-3 minute video testimonial
- 2 short clips cut for social media
- Full transcript of the interview
- Pull quotes as ready-to-use one-liners
- Full coordination with your customer (outreach, scheduling, prep, interview)
- Proof Playbook: how to repurpose your testimonial everywhere
THE FULL PROOF
Video + written case study + social content + SEO
- Everything in The Testimonial, plus:
- Full written case study (problem, solution, results)
- Shorter versions formatted for emails and proposals
- 3-5 ready-to-publish LinkedIn/social posts with captions
- SEO-optimized for Google and AI search visibility
- Schema markup so AI tools can reference your success stories
PROOF ON REPEAT
One new testimonial every month. Build a proof library over time.
- 1 directed video testimonial per month
- 2 social clips per interview
- Transcript + pull quotes each month
- Full coordination every month
- After 6 months: 6 testimonials, a full proof library, and a competitive advantage most businesses would kill for
All prices are starting points. Every business is different, and we're happy to talk through what makes sense for yours.
Video testimonial FAQs
That happens. We help you choose the right person to ask, and we make it easy for them. The interview is casual, not scripted. Most people actually enjoy it once they're talking. And if video truly isn't an option, we can do audio-only or a written case study instead.
Nope. That's the whole point. We handle the outreach, scheduling, and interview. You introduce us to your customer, and we take it from there.
Usually 3-4 weeks from kickoff to delivery, depending on your customer's availability. The interview itself is about 30-45 minutes. Everything else happens on our side.
A laptop with a decent webcam and a quiet room. That's it. We guide them through the setup before we start. No fancy studio needed.
A written case study is great for SEO and detailed storytelling. But video shows tone and body language. People trust a face more than a paragraph. When a prospect sees an actual person talking about their experience, trust builds way faster. That's why we lead with video and build the written assets on top of it.
It's a short guide we include with every project. It shows you all the ways to use your case study and testimonial: your homepage, service pages, email signature, newsletters, proposals, LinkedIn posts, lead magnets, and more. Most businesses create a case study and put it on one page. We show you how to get 10x the mileage from it.
Ready to let your customers do the selling?
Book a free 30-minute call. We'll figure out the right customer to feature, walk you through the process, and see if it's a fit. No pitch, just a conversation.
